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Seeing the How: Transforming What People Do, Not Buy, To Gain Market Advantage
Original price was: $43.94.$33.80Current price is: $33.80.Seeing the How invites you to reimagine your brand, company, or idea through the lens of consumer experience. It gives today’s disruptors a path to offering consumers a new and better way to do what they do, clearly demonstrating how to see opportunities,